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The new beauty retail. From AI-boosted algorithms to new consumer demand. How to sell beauty today?

Conference

2026-09-16 | 02:00 PM - 02:45 PM (GMT-05:00) Eastern Time (US & Canada)

Beauty retail is being rebuilt around speed, data and a consumer who expects a brand to understand her be.fore she asks. Amazon has moved deep into premium beauty, with prestige brands now generating billions in annual sales on the platform, a segment growing far faster than traditional retail. At the same time, TikTok Shop has become one of the fastest-growing channels in beauty, folding discovery, education and checkout into a single scrollable moment. Marketplaces are not a threat to brand equity, but acquisition engines with their own audience, content rules and competitive dynamics. Real-time commerce intelligence is helping brands catch emerging ingredients and shifting demand before they go mainstream, changing the path from trend to product launch

Speakers