MakeUp in NewYork, where ideas come to life.
MakeUp in NewYork presents a curated series of conferences and animations tailored for beauty professionals, crafted to expand your expertise, spark creativity, and deliver practical solutions to meet your consumers’ evolving expectations.
The Beauty Market in All Its Dimensions
MakeUp in NewYork conferences program offers a sharp selection of topics and insights at the heart of the trends shaping the industry.
Designed to address the expectations and concerns of beauty professionals, it brings together experts, brands, and innovators around inspiring, practical content that is firmly focused on the future.
Innovation & Trends Awards
The IT Awards competition celebrates and promotes the innovations of exhibitors in the categories of Formulation, Contract Manufacturing/Private Label/OEM/ODM, Packaging and Accessories.
During the two days of the show, the finalists and winners of the contest are highlited on the Innovation & Trends Area
Meet with Trend Forecasting Agencies
In the world of beauty, certain agencies stand out for their unique contributions. MakeUp in NewYork offers you the opportunity to meet these agencies, specialists in Asian markets, key players in beauty trends, champions of beauty forecasting and innovation, trend forecasters, and experts in social intelligence and branding.
To help you navigate the complex beauty landscape and provide you with a deep understanding of consumer expectations, each agency plays a crucial role, contributing to shaping the future of beauty and inspiring you in innovation.
Access to exclusive and innovative content
The MakeUp in NewYork workshop program offers you an immersive experience in a world of innovation, with dynamic and interactive exchanges. You have access to exclusive and innovative content, allowing you to collaborate with industry experts, develop your passion for beauty, and redefine cosmetic trends.
The contest dedicated to emerging beauty brands
We believe that independent brands are a vital part of today's beauty industry. The Beauty Tank competition was created to help you grow and thrive, with the potential to become the next super brand!
MakeUp in makes it a point to support all beauty brands, we welcome you to the Beauty Talk Corner for a Pitch - 3 minutes of presentation and 3 minutes of questions and answers with the participants and the jury.
Get Inspired by Experts in the Beauty Industry
Join us to meet the brightest minds and revolutionary leaders who will inspire and elevate your journey. These experts share their innovative ideas and unique perspectives, making MakeUp in NewYork the perfect place to draw inspiration and discover the trends of tomorrow.
