ANIMATIONS
Trends Area
More agencies for 2025 coming soon!
Consumers’ buying behaviour, needs and beauty aspirations are constantly changing. Always attentive to the market, new trends and consumers, MakeUp in NewYork offers a Trends space gathering the best international experts from the agencies.
Asia Cosme Lab
Asia Cosme Lab is a French trend and innovation consulting agency, expert in Asian cosmetic markets:
– A unique French perspective on the Asian beauty market
– Enriched by a multicultural and enthusiastic team of Asian beauty experts based in Paris.
– Offering since 2003 decoding and insights into key trends in the Asian beauty markets
– Offering trend analysis and tailor-made innovation consulting to boost and challenge your inspiration to create tomorrow’s best products.
– A unique French perspective on the Asian beauty market
– Enriched by a multicultural and enthusiastic team of Asian beauty experts based in Paris.
– Offering since 2003 decoding and insights into key trends in the Asian beauty markets
– Offering trend analysis and tailor-made innovation consulting to boost and challenge your inspiration to create tomorrow’s best products.
BEAUTYSTREAMS
BEAUTYSTREAMS is the first global beauty industry reference and an indispensable resource for beauty industry professionals. Catering to industry insiders across the full beauty supply chain — from R&D teams and raw materials manufacturers to marketers, retailers and distributors — BEAUTYSTREAMS provides two exclusive services to help beauty professionals meet their objectives.
Circana
Circana is a leading advisor on the complexity of consumer behavior. Through superior technology, advanced analytics, cross-industry data, and deep expertise, we provide clarity that helps almost 7,000 of the world’s leading brands and retailers take action and unlock business growth. We understand more about the complete consumer, the complete store, and the complete wallet so our clients can go beyond the data to apply insights, ignite innovation, meet consumer demand, and outpace the competition.
Cosmetics Inspiration & Creation
Cosmetics Inspiration & Creation is an international trend forecasting and consulting agency founded in Paris in 2007. The agency is dedicated to driving beauty and wellness innovation, helping brands identify new pathways and realize long-term growth through strategic foresight and trend inspiration.
In a consultancy capacity, our global team of industry experts, cultural strategists, product developers, and beauty chemists works closely with brands to inspire new product directions and build innovative concepts. We have worked alongside the R&D departments of some of the world’s leading makeup and skincare brands, to elevate their scientific message and inspire future-proofed innovation.
In a consultancy capacity, our global team of industry experts, cultural strategists, product developers, and beauty chemists works closely with brands to inspire new product directions and build innovative concepts. We have worked alongside the R&D departments of some of the world’s leading makeup and skincare brands, to elevate their scientific message and inspire future-proofed innovation.
Mintel
Mintel is the world’s leading market intelligence agency. For more than 40 years, Mintel’s expert data analysis and market research of the highest quality has had a direct impact on end-customer success. Our beauty and personal care market researchers solutions covering five intersecting areas: consumers, innovation, markets, trends and competitors. We deliver the knowledge and insights you need to inform and guide your marketing strategy.
NellyRodi
Forecasting specialist NellyRodi is an expert strategic consulting agency for the creative industries. We help businesses, their deciders and their teams – from defining their brand strategy all the way to operational deployment.
We can meet clients’ objectives for results and use our creativity, engagement and conviction to help brands. In this process we apply rigorous, finely-tuned methods, putting our consumer expertise and passion for the creative industries to work enhancing brands’ desirability.
Spate
Spate analyzes over 20 billion search signals and 700 billion TikTok views to identify the next big trend in beauty. Through search, consumers reveal their most secret selves, offering a clear and honest picture of consumer interests to brands. Over 100 of the top beauty brands, such as L’Oreal, Estée Lauder, and Olaplex, leverage Spate data for product development and marketing. Contact Spate today to learn more.
Trendalytics
Founded in 2015 by industry veterans, Trendalytics offers a unique process of leveraging data to understand and capitalize on trends across Fashion, Beauty, and more.Trendalytics is a predictive data analytics and SaaS platform that scrapes the web for data and utilizes artificial intelligence (AI), machine learning, and proprietary algorithms to develop and display analytics on product and market trends.