Brian McGee
President
- Société
- Osmosis
- Description
- With more than 35 years of leadership experience across retail, sales, marketing, business development, and operations, Brian McGee is a seasoned brand builder and growth strategist known for transforming businesses, unlocking new opportunities, and driving meaningful, sustainable revenue. Throughout his career, McGee has worked with both emerging brands and established global retailers, helping young companies navigate the challenges of growth while bringing fresh energy, relevance, and commercial momentum to mature businesses. His expertise spans the full consumer journey—from brand positioning and retail strategy to sales, operations, consumer engagement, and long-term business development. As President of Osmosis, McGee brings this extensive experience to a company at the forefront of the evolving conversation around skin health, wellness, and inside-out beauty. He is focused on translating innovative science and product development into compelling consumer experiences and scalable business opportunities, while strengthening retail partnerships and expanding the brand’s presence in the marketplace. McGee is widely recognized for his ability to identify high-potential growth opportunities and turn them into actionable business strategies. His approach combines big-picture vision with hands-on execution, allowing him to identify challenges, develop solutions, build strategic partnerships, and create programs that generate both consumer excitement and measurable business results. Known as a “Venture Catalyst,” McGee has built his career around helping companies reach their next level. Whether revitalizing an established brand, accelerating an emerging company, developing new channels of distribution, or creating innovative retail initiatives, he brings a unique ability to connect strategy, innovation, consumer behavior, and commercial opportunity. At Osmosis Bio, McGee is helping lead the company through its next phase of growth, leveraging more than three decades of industry knowledge to expand the brand’s reach, strengthen its business foundation, and bring its innovative approach to a broader audience.
Speaker on
Where beauty meets health: longevity and the science behind the claims
Conference
09/17/2026
|
10:45 - 11:30
(GMT-05:00) Eastern Time (US & Canada)